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RCBC

Senior Digital Marketing Strategist

RCBC

Posted

3 weeks ago

Taguig, National Capital Region, Philippines

Onsite

PHP 60K

Senior Level

Full Time

Match

Skills

Experience

Industry

Sema

Sema Summary

The Senior Digital Marketing Strategist at RCBC will lead the development and execution of comprehensive marketing strategies to enhance brand awareness and customer engagement. This role requires overseeing marketing campaigns and collaborating with teams for effective project execution. Candidates should have a strong background in both digital and traditional marketing and must possess excellent project management skills. A bachelor's degree in a related field and at least 7 years of marketing experience are required.

About Company

Rizal Commercial Banking Corporation (RCBC) is a major private bank in the Philippines, known for its innovative banking services and strong community ties.

Core Requirements

  • Bachelor’s degree in Marketing or related field
  • 7+ years of experience in marketing
  • Strong knowledge of digital marketing tools
  • Excellent communication skills
  • Experience in product launches

Responsibilities

  • Develop and implement marketing strategies
  • Analyze market trends and customer behavior
  • Track campaign performance and optimize strategies
  • Manage the company’s digital marketing assets
  • Plan and execute marketing events and activities
  • Collaborate with cross-functional teams
  • Prepare regular reports for senior leadership

Must Have skills

Digital marketingProject managementData analysisBrand managementTeam leadership

Nice To Have Skills

Social media marketingCreative content developmentSEO expertiseAdvertising experienceCustomer engagement

Tools Knowledge Requried

Google AdsFacebook AdsSEO toolsAnalytics software

Job Keywords

Digital MarketingMarketing StrategyBrand AwarenessCampaign ManagementCustomer Engagement

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