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Lemonilo

Public Relations Lead

Lemonilo

Posted

last month

Jakarta, Indonesia

Onsite

IDR 15M

Mid Level

Full Time

PublicRelationsCommunicationMarketingMedia

Match

Skills

Experience

Industry

Sema

Sema Summary

The Public Relations Sr Lead at Lemonilo is responsible for developing and executing PR strategies to enhance brand visibility. The role includes managing media relations and ensuring consistent communication across platforms.

About Company

Lemonilo is a leading wellness and fitness startup in Indonesia focused on making healthy lifestyle choices accessible. They provide high-quality consumer packaged goods that are free from harmful ingredients.

Core Requirements

  • 5-6 years in PR/communications.
  • Experience with tier 1 media outlets.
  • Fluent in Bahasa and English.
  • Metrics-literate with tools like AMEC.
  • Strong vendor and agency management skills.

Responsibilities

  • Build and execute PR strategies for media coverage.
  • Develop and maintain the brand's message house.
  • Manage and coach the PR Officer.
  • Establish governance processes for PR.
  • Measure PR effectiveness with defined metrics.
  • Optimize PR budget and vendor management.
  • Collaborate with partnerships for community activations.

Must Have skills

Excellent writing and communication skills.Media handling expertise.Budget management.Analytical skills.Strong interpersonal skills.

Job Keywords

Public RelationsCommunicationsMedia StrategyBrand ManagementCommunity Engagement

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