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Performance Marketing Specialist
Matrimony.com Limited
Posted
3 weeks ago

Chennai, Tamil Nadu, India

Onsite

INR 30K

Full Time

Job Categories

Marketing Digital Advertising Sales Data

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Sema Summary

Matrimony.com Limited is seeking a Performance Marketing Specialist to join their team in Chennai. The role involves executing and managing marketing campaigns aimed at increasing brand visibility and performance. Candidates should be adept in digital marketing and have skills in data analysis to measure the effectiveness of campaigns. This full-time position offers a competitive salary with opportunities to develop marketing strategies and analyze consumer behaviors.

About Company

Matrimony.com Limited is a prominent player in the online matchmaking industry, focusing on connecting individuals for potential relationships through technology-driven solutions.

Core Requirements

Bachelor's degree in Marketing or related field
Proven experience in digital marketing
Strong analytical skills
Excellent communication abilities
Ability to work in a fast-paced environment

Responsibilities

Plan and execute performance marketing campaigns
Monitor and analyze campaign performance
Collaborate with creative teams for content creation
Optimize marketing strategies based on data insights
Manage budgets for marketing initiatives
Report on the effectiveness of marketing efforts
Stay updated on industry trends and best practices

Must Have skills

Digital marketingData analysisCampaign managementCommunicationBudget management

Nice To Have Skills

SEOPPC advertisingSocial media marketingContent creationCustomer segmentation

Tools Knowledge Requried

Google AnalyticsAdWordsFacebook AdsCRM softwareEmail marketing platforms

Job Keywords

performance marketingdigital strategycampaign optimizationdata-driven decisionsmarketing analytics

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