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Vialand

Performance Marketing Lead

Vialand

Posted

3 weeks ago

Gurugram, Haryana, India

Remote

INR 75K

Mid Level

Full Time

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Skills

Experience

Industry

Sema

Sema Summary

The Performance Marketing Lead at Vialand is responsible for overseeing marketing strategies and campaigns aimed at enhancing the company's online presence. This role requires expertise in performance marketing metrics and a strong analytical mindset. The candidate must have experience managing large-scale marketing initiatives, preferably in a digital capacity. This is a full-time, remote position based in Gurugram, India, with a competitive salary. The ideal candidate will be proactive and highly skilled in data analysis.

About Company

Vialand is a forward-thinking company specializing in marketing solutions and performance analytics. They focus on empowering businesses with innovative strategies to enhance their market reach.

Core Requirements

  • Bachelor's degree in Marketing
  • 3+ years of experience in performance marketing
  • Strong analytical skills
  • Proven track record of successful campaigns
  • Excellent communication skills

Responsibilities

  • Develop and manage performance marketing strategies
  • Analyze campaign performance data to improve outcomes
  • Collaborate with cross-functional teams
  • Lead marketing initiatives to drive growth
  • Monitor market trends and adapt strategies accordingly
  • Manage budgets for marketing campaigns
  • Supervise and mentor team members

Must Have skills

Data analysisDigital marketingLeadershipCommunicationBudget management

Nice To Have Skills

SEO knowledgeContent marketingSocial media strategyEmail marketingProject management

Tools Knowledge Requried

Google AnalyticsAdWordsFacebook AdsCRM softwareMarketing automation tools

Job Keywords

performance marketingdigital marketingdata analysisleadershipcampaign management

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