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Kasagi Labo

Marketing Manager

Kasagi Labo

Posted

3 weeks ago

Greater Kuala Lumpur

Onsite

MYR 75K

Mid Level

Full Time

Match

Skills

Experience

Industry

Sema

Sema Summary

As a Marketing Manager at Kasagi Labo, you will oversee AnimeOshi's social presence and drive growth through various marketing channels such as social media, SEO, and partnerships. This role requires 3–5 years of experience in growth or performance marketing, ideally within the anime or entertainment sectors. You will focus on content planning and implement strategies to boost community engagement. The position offers a competitive salary and stock options.

About Company

Kasagi Labo invests in and acquires Japanese anime intellectual properties (IPs) and studios to expand their global reach, creating unique experiences for anime fans. The company's mission is to unify anime fandom worldwide and support creators in forming strong relationships with fans through their ecosystem.

Core Requirements

  • 3-5 years in growth marketing
  • Experience in SEO programs
  • Knowledge of anime culture
  • Data analysis skills
  • Content creation experience

Responsibilities

  • Manage AnimeOshi's social media strategy
  • Lead content planning for various platforms
  • Build and oversee SEO content engine
  • Analyze customer acquisition costs
  • Set and report growth targets weekly
  • Collaborate with freelancers and agencies
  • Enhance community engagement through campaigns

Benifits

  • stock options

Must Have skills

SEO managementContent marketingData analysisCommunity engagementSocial media marketing

Nice To Have Skills

CreativityCopywritingInfluencer partnershipsTrend analysisProject management

Tools Knowledge Requried

Google AnalyticsSocial Media PlatformsContent Management SystemMarketing Automation ToolsSEO Tools

Job Keywords

MarketingSEOContent CreationCommunity GrowthBrand Strategy

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