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Marketing Campaign Specialist
symplr
Posted
3 weeks ago

Bengaluru, Karnataka, India

Remote

INR 60K

Mid Level

Full Time

Job Categories

Marketing Sales Operations Analytics Technology

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Sema Summary

The Marketing Campaign Specialist at symplr will focus on the execution and optimization of outbound sales and marketing campaigns through Outreach.io. This role requires a blend of technical skills and analytical thinking, ensuring alignment between marketing and sales efforts for effective prospect engagement. The ideal candidate should have at least 2 years of experience in marketing or sales operations, a strong understanding of data management, and excellent attention to detail. As a hybrid position based in Bengaluru, Karnataka, this role offers a unique opportunity to contribute to impactful marketing strategies.

About Company

symplr is a leader in enterprise healthcare operations, providing innovative software and services that optimize operations for healthcare providers. Trusted by numerous U.S. hospitals, symplr aims to simplify workflows and enhance care delivery through its cloud-based solutions.

Core Requirements

Bachelor's degree in Marketing or related field
2+ years of marketing operations experience
Hands-on experience with Outreach.io
Strong analytical skills
Excellent project management skills

Responsibilities

Execute outbound marketing campaigns using Outreach.io
Optimize campaign templates and touchpoints
Manage target prospect enrollment based on criteria
Collaborate with sales and marketing teams for alignment
Monitor and report campaign performance metrics
Conduct A/B testing for optimization
Ensure data hygiene and workflow documentation

Must Have skills

Analytical skillsAttention to detailProject managementCross-functional communicationMartech fluency

Nice To Have Skills

Salesforce knowledgeB2B SaaS familiarityCRM integrations experienceEngagement platforms expertiseA/B testing experience

Tools Knowledge Requried

Outreach.ioSalesforceHubSpotExcelGoogle Analytics

Job Keywords

marketing operationscampaign executiondata analysisOutbound marketingSales Enablement

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