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Randstad Singapore

Branding Manager

Randstad Singapore

Posted

last month

Singapore, Singapore

Onsite

SGD 8K

Senior Level

Full Time

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Sema

Sema Summary

The Branding Communications Manager will drive the evolution of a major consumer brand through strategic initiatives. This role involves leading multi-channel marketing campaigns and utilizing data analytics to enhance brand engagement.

About Company

Randstad is a global talent leader specializing in recruitment and employer branding consultation services across various industries. They aim to provide high-quality, diverse workforces to help clients succeed in a talent-scarce world.

Core Requirements

  • Bachelor's degree in Marketing or related field
  • Minimum 8 years of experience in marketing and brand management
  • Strong competency in market trend analysis
  • Exceptional communication skills
  • Ability to influence stakeholders

Responsibilities

  • Execute strategic initiatives to deepen market penetration
  • Lead multi-channel marketing campaigns
  • Utilize data analytics to monitor brand health
  • Partner with internal teams and external agencies
  • Oversee management of large-scale events
  • Manage project budgets effectively
  • Ensure consistent messaging across platforms

Must Have skills

Marketing strategyBrand managementData analyticsCommunicationStakeholder management

Job Keywords

BrandingMarketingCommunicationsData AnalyticsStakeholder Engagement

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